Wobble Share is Live!

So now you should buy Wobble Premium if you haven’t already! :-)

Word of warning! Some users have already uploaded some NSFW images to Hotwobble.com! We will have a filter available later today I hope to remove some of the more offensive things exercise care in the mean time..

In the new version of Wobble Premium you can:

1.  Share and receive shared Wobbles – in the Free and Lite versions you cannot receive Wobbles from friends (you can still view them on a PC/Mac, but not the iPhone or iPod.) So here’s a hint: buy the premium version :-)

2. Blow on the Wobbles to make them move – this is pretty funny and must be seen :-) I’ll upload a video soon to demo.

3. You can send Wobbles to friends, even if they don’t have Wobble installed. They will get a link like this:
http://hotwobble.com/wobble/UpEqJR3ECPS3hLqpIJpDEQ in their email.

4. You can embed Wobbles in your blogs/profiles/social pages like this:

Transplant Approved, Ready For Sale

Our latest Application has just been approved for sale. It’s sure to be a hit with the same crowd that bought our Wobble Application, plus many more people are going to have fun with it. (might take an hour or so to appear)

Cue the evil laugh, and get down to chopping up your friends :-)

TRANSPLANT! For the Fiendishly Deviant!

Cut, Chop, Slice & Dice!

Perform obscene* experiments with your friends heads limbs, and other human or animal body parts!
*When we say obscene, we mean that in the nicest possible way :-)

We’re trying to get a new App out every week, but we might have two next week. Each App adds incrementally to our overall income, and therefore to our ability to grow the business.

I think Transplant has the qualities to get into the top 100 – what do you think? Our next two Apps definitely do – a game and a novelty App – the game is top 10 material :-)

Buy Transplant Here!

 transplant 1 TransplantScreenshot1

Wobble Premium “Ready for Sale”

Apple have been kind enough to fast track the approval of Wobble Premium after initially declining it for being “Too Suggestive”

It should land in the Appstore in the next hour or so.

What do you get with the new version? A few things which you’ll love and one that you won’t!

1. Intensity and duration adjustments for Wobbles just tap this icon btn-dropdown-config  on the preview screen to get these sliders, tap again to hide them.

2. Thumbnails of Wobbles show when saved.
3. Zoom and crop photos before adding Wobbles.
4. Edit name of Wobbles when saving.
5. New improved icon
6. Help Screens

What wont you love? Well we wanted to push our new Application Splatface… and since we have given you all these updates for no extra cost, we thought you wouldn’t mind if we put a small ad on the splash screen like this, we didn’t think you’d mind :-)

Stats to Appstore Rank

As promised a few weeks back, here are the full stats for Wobble Premium and Free so far.

If you are a developer and find this info interesting please add a comment with what Applications you have in the appstore. I will then email you – I’m interested in amalgamating data for an eBook – but will not disclose individual cases of course, I might amalgamate and publish info back to anyone who shares.

Total sales for Wobble Premium have been about 165,000 and installs of Wobble Free have been 410,000, Youtube demo videos have been watched 615,000 times.

The following chart shows Wobble sales compared to Wobble appstore ranking in the USA. This data is not perfect – it does not show rankings in other major markets (GB, EU, JP etc) which on some days will be more than 40% total sales. It is also incomplete since I did not keep a record of US rankings until it started to interest me in early Feb.

Clearly ranking is a function of sales, but it looks like it is probably a moving average of some sort. The big dip is when Wobble accidentally fell out of the Appstore as you can see it climbed back, but we lost about 4000 sales and a fair bit of momentum.

Blue line is sales on the left axis, redline is appstore rank on the right axis.

Wobble Sales 16jan 9mar

Wobble Free Stats to date:

More data is available here in my previous post.

Firstly wrt the Wobble Free data, if you compare the Pinch analytics data in the post below you will see some discrepancy. Pinch tell me the following:
As far as the stats disparities, there are a few things at play. First, we’re on EST and Apple is on PST (to the best of our knowledge). Also, we count an install when a user runs an app for the first time — not just when it’s downloaded. Finally, a user must have a network connection for us to receive the analytics data that tells us they’ve used it.
I think the major discrepancy is caused by the lack of network connection so our usage and so on would be marginally higher.

Here is the chart of installs for Wobble Free – you will note the bump in sales Wobble Free caused on 28 Feb in the chart above. I also think it helped pull Wobble Premium back from oblivion when it fell out of the appstore.

Blue line is installs on the left axis, redline is appstore rank on the right axis.

wobble free installs 21feb to 9 mar 

Lastly here are the demographics of just the most recent Youtube demo video.

This data comes from “my account/insight” on Youtube. Not all these people come from the Appstore of course, it is viewable on Youtube directly from search etc.  Interestingly the data skews marginally lower than it did a few months back closer to launch – this could be due to younger users (ipods) paying more attention to the Appstore rankings. Also the female viewers skew younger than males.

demographics all users  demographics female

Analytics Wobble Free

As I mentioned in my last post, we installed Pinch Analytics in Wobble Free to track user interaction. I’m sure these stats will prove of interest to a few developers out there – please comment if you want more of this sort of thing, and mention in your comment what Apps you develop.

All these stats are since the launch of Wobble Free partway through the 21st Feb Until end March 9th, so just 16 days.

Wobble Free has more iPod Touch users that iPhone users:

device type

Top 20 Countries for Wobble Free:

top20 countries

Page views within the App are pretty huge at 5.5 Million in a little over two weeks, we don’t put advertising in the App, I prefer to upsell our users to the paid version of Wobble, the distinction between the two versions will be more apparent when the updates are live later this week.

page views

Other interesting stats for Wobble Free:

– averages 2.68 sessions per user per day
– average session time is 1 minute, 17 seconds.
– 258,754 Unique Users had 1,543,443 total sessions which gave 6 years 340 days 3 hours total session time

There’s a load of other data in the analytics package. We are not seeing the drop off that the Pinch Media slide deck indicated, so maybe people like showing their friends Wobbly things on their Touches and iPhones!?

I hope this is useful.